Calendario Eventi

The World Tea & Coffee Expo was launched in to offer an organized avenue for all the industry stakeholders to come together under a single roof for networking, business expansion and ideas exchange. Cutting through a plethora of food and food processing shows and focusing purely on the tea and coffee segments, the Expo has established itself as the official Industry show with just two editions under its belt. The 3rd edition of World Tea & Coffee Expo is planned to be much larger in terms of content and size. The Expo shall emphasize the prospects of the Hot Beverage sector as also showcase technological innovations in this important sector. This show is supported by Ministry of Commerce through Tea Board and is also supported by leading associations and chambers from across the world. WTCE offers huge potential for networking, accessing/showcasing advanced technologies, marketing alliances, appointing Distributors, franchising, bulk orders, joint ventures and overall branding.

Exhibitor Profile

Tea & Coffee Manufacturers & Brands, Machinery MFRs & Packaging companies, Tea & Coffee Dealers/Exporters/Importers, Tea / Coffee Vending Machines Manufacturers, Roasters And Blenders, Flavoured Beverages Manufacturers, Manufacturers of Equipment & Appliances, Raw Materials Suppliers & Manufacturers, Retail Café Chains / Franchisors, Fine Chocolate MFRs, Processors & Processing machinery MFRs, Milk & Milk Products, Sugar & Sugar substitutes/Artificial Sweeteners, Biscuit MFR’s, Spices Manufacturers, Tea & Coffee Accessories manufacturers, Biscuit MFR’s, Service Providers & Others

To offer International platform at a local base.

To showcase Indian & International latest, exotic, alluring flavors of Tea & Coffee.

To witness Launch of latest technology and innovative products/retail chains

Expo ensures substantial interest from potential business associates

Expo will determine trends of the entire Hot Beverage sector

High-Level Conference, Workshops and Panel discussion to ascertain and discuss trends and address issues related to the sector and bestow skills

More than 90 Exhibitors from 10 countries & 5000 Visitors (Targeted)

50% BIGGER THAN 2015 SHOW

The Expo offers huge potential for expanding business and exploring new business opportunities worldwide.

Key benefits to attain: Appointing distributors, bulk orders, joint ventures, franchising, networking, knowledge- sharing, meeting government officials, marketing alliances, and overall branding.
Supported by Tea Board of India (Ministry of Commerce) and other National and International boards and certification bodies

In recent years, due to lifestyle changes and other factors, Japanese households have been purchasing less and less green tea. Nonetheless, on a global scale, a budding interest in health foods has cast a spotlight on green tea and its functional properties. This, however, is not the only thing that makes this drink special. Far from being a drink chosen only for taste or health reasons, green tea soothes the soul and encourages interaction between people. It is this power that makes green tea a drink associated with interpersonal communication and warm hospitality, two extremely important tools for mutual cultural understanding.

The World O-CHA (Tea) Festival 2013, the fifth festival since the event’s inception, took place during both spring and fall of that year, drawing participants from a total of twenty-nine countries and regions. The spring festival was accompanied by the fragrant smell of the first tea of the season, resulting in an unforgettable experience for attendees. The popularity of that event allowed the subsequent fall festival to serve as a chance opportunity to share the latest information on green tea’s various beneficial properties.

In 2016, Shizuoka Prefecture, the Tea Capital of Japan, will hold the World O-CHA (Tea) Festival for the sixth time to date. This event will aim to share what makes Japanese tea great with the world, expanding tea culture and accelerating the trend of growing demand for tea. By spreading this vehicle for communication around the world, the World O-CHA (Tea) Festival will work to promote common understanding around the world and contribute to the creation of a peaceful society.

By teaching younger generations about tea culture and showing new ways to enjoy tea, this event will strive to demonstrate why tea is important in order to carry on the history and spirituality of tea ceremonies and other aspects of Japanese tea culture.

1. Discovering New Possibilities for Tea

In addition to supporting research into the connection between tea and health, the World O-CHA (Tea) Festival will continue to bring tea into everyone’s lives by contributing to the development of new tea-based products.

2. Increasing Worldwide Demand for Japanese Tea

By welcoming guests with a cup of tea and serving them with unique Shizuoka hospitality, the World O-CHA (Tea) Festival seeks to encourage the popularization of tea around the world and increase the number of people who consider drinking Japanese tea to be “cool.”

“Enjoy O-CHA”–Let’s feel O-CHA with 5 senses-

People feel happy when their heart is moved by 5 senses (see with eyes, hear with ears, smell with nose, taste with tongue, touch with skin).
In modern times when there are different habits and tastes, it is difficult to gain sympathy with only one image.
Therefore, to embody this theme, we bring out new attractions of tea in each field collaborating with various fields, and let everyone enjoy the tea.